About
Project Blue Sky

A message from Lt. Gov. Matt Pinnell


With plenty of heart and plenty of hope, anything is possible. Inspired by our ever-changing sky, our beloved musical and our pioneering spirit, we are embarking on a new venture that will fundamentally change how the world sees Oklahoma.

We call this initiative Project Blue Sky because of the endless possibilities it represents. This is our opportunity to tell the story of Oklahoma in an entirely new way, rebranding our state to attract more tourists, talent, businesses and investors. Most significantly, Project Blue Sky will harness the creative minds of OklaX, a consortium of marketing professionals that represents every corner of Oklahoma.

This is our vision for the evolution of our state brand. Thank you for visiting this website to learn more.

Lt. Gov. Matt Pinnell
17th Lieutenant Governor of Oklahoma,
Secretary of Tourism and Branding